Service 01
Market Research & Analysis
From startup validation to major strategic decisions — comprehensive market intelligence at every scale.
Basic
Market Landscape
$500 – $800
⏱ 5–7 business days
Ideal for: Startups, market validation, initial exploration
- Market landscape overview (single segment)
- Industry size & growth trends analysis
- Key player identification (top 5–10 companies)
- Target audience demographics
- High-level competitive landscape
- 3–5 key insights & recommendations
10–15 pg PDF Report2–3 VisualizationsExecutive SummarySource Bibliography
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Standard
Comprehensive Analysis
$900 – $1,500
⏱ 10–14 business days
Ideal for: Product launches, market entry, strategic planning
- Comprehensive market analysis (multiple segments)
- Detailed market sizing with TAM/SAM/SOM
- Competitive landscape & positioning analysis
- Target audience segmentation & personas
- Market trends & growth drivers
- Regulatory & environmental factors
- SWOT analysis
- Strategic recommendations with action items
20–30 pg Report8–10 VisualizationsExecutive SummaryCompetitive MatrixExcel Data Tables30-min Presentation Call
Premium
Strategic Deep Dive
$2,000 – $4,000
⏱ 3–4 weeks
Ideal for: Major decisions, investor presentations, multi-market analysis
- Multi-market or complex industry deep dive
- Primary research (surveys/interviews)
- Premium database secondary research
- Deep competitive intelligence (15+ competitors)
- Customer needs & pain points analysis
- Go-to-market strategy recommendations
- Risk assessment & ROI projections
40–60 pg Report15+ VisualizationsPowerPoint DeckExcel Models60-min Q&A Session2 Revision Rounds
Service 02
Survey Design & Analysis
Expert questionnaire design and rigorous statistical analysis — from concept to clean, actionable dataset.
Design Only
Survey Design
$200 – $500
⏱ 3–5 business days
Ideal for: Organizations with in-house analysis capabilities
- Research objectives consultation
- Questionnaire development (up to 25 questions)
- Survey logic & flow design
- Question validation & bias review
- Platform recommendations (Qualtrics, SurveyMonkey, etc.)
- Sampling guidance
Survey QuestionnaireLogic FlowchartImplementation GuideBest Practices Doc
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Standard
Design + Analysis
$600 – $1,500
⏱ 2–3 weeks
Ideal for: Customer feedback, product validation, satisfaction studies
- Complete survey design (up to 30 questions)
- Survey programming in platform of choice
- Sample size & methodology recommendations
- Data collection oversight
- Data cleaning & validation
- Descriptive & cross-tabulation analysis
- Key findings & insights
Programmed Survey15–20 pg Report10–15 ChartsCross-tabsRaw Data (Excel/CSV)Cleaned Dataset
Premium
Full-Service Research
$2,000 – $5,000
⏱ 4–6 weeks
Ideal for: Complex studies, large-scale research, strategic decisions
- Advanced questionnaire (40+ questions, complex logic)
- Survey programming & testing
- Sample procurement assistance
- Data collection management
- Advanced statistics (regression, factor analysis)
- Segmentation & trend analysis
- Strategic recommendations
30–40 pg ReportExecutive PowerPoint20+ VisualizationsSPSS/Excel Files60-min Presentation2 Revision Rounds
Service 03
Competitive Intelligence
Know your landscape — from quick scans to deep multi-competitor profiling with strategic playbooks.
Quick Scan
Competitive Scan
$400 – $700
⏱ 5–7 business days
Ideal for: Pitch decks, quick assessments, early-stage planning
- Analysis of 3–5 direct competitors
- Product/service feature comparison
- Pricing comparison
- Basic SWOT analysis
- Market positioning overview
- Key differentiators identification
10–12 pg ReportComparison Matrix (Excel)Pricing ChartExecutive Summary
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Standard
Standard Analysis
$800 – $1,200
⏱ 10–14 business days
Ideal for: Product development, marketing strategy, fundraising
- Analysis of 5–10 competitors (direct & indirect)
- Pricing & business model analysis
- Marketing & positioning analysis
- Customer reviews & sentiment analysis
- Market share estimation
- Competitive advantages & gaps
- Strategic recommendations
20–25 pg ReportPositioning MapFeature Matrix (Excel)SWOT per Competitor30-min Review Call
Premium
Deep Intelligence
$1,500 – $3,000
⏱ 3–4 weeks
Ideal for: Market entry, major launches, strategic repositioning
- 10–15 competitors, full landscape mapping
- Business model & revenue analysis
- Technology stack assessment
- Funding & financial health review
- Threat assessment & opportunity identification
- Offensive & defensive strategy options
- 30-day email support
35–45 pg ReportPowerPoint (20+ slides)Competitor ProfilesFeature Gap AnalysisStrategy Playbook60-min Strategy Session
Service 04
Customer Persona & Journey Mapping
Understand who your customers really are and where they experience friction — or delight.
Lite
Persona Lite
$400 – $700
⏱ 5–7 business days
Ideal for: Small businesses, MVP development, initial marketing
- Analysis of existing customer data
- 2–3 basic customer personas
- Demographics & psychographics
- Goals and pain points
- Basic behavioral patterns
2–3 Persona ProfilesJourney Outline8–10 pg ReportEditable Templates
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Standard
Persona & Journey
$1,000 – $2,000
⏱ 2–3 weeks
Ideal for: Marketing teams, product development, UX design
- Customer data analysis + 3–5 stakeholder interviews
- 3–5 detailed personas (demographics, psychographics, buying behavior)
- Customer journey mapping across key touchpoints
- Pain points & moments of truth
- Opportunity areas for improvement
3–5 Persona Profiles2–3 Journey Maps20–25 pg ReportEditable PowerPoint45-min Workshop
Premium
Enterprise Research
$3,000 – $8,000
⏱ 6–8 weeks
Ideal for: Enterprise organizations, CX transformation
- 15–20 customer interviews + 100+ survey respondents
- 5–7 comprehensive personas with day-in-the-life scenarios
- Multiple journey maps (awareness to retention)
- Service blueprint development
- Emotional journey mapping
- 90-day implementation consultation
5–7 Persona Docs4–6 Journey MapsService Blueprint40–50 pg Report2-hr Workshop90-day Consultation
Service 05
Data Analysis & Segmentation
From descriptive stats to predictive modeling — turning raw data into strategic intelligence.
Basic
Basic Data Analysis
$500 – $900
⏱ 5–7 business days
Ideal for: Small datasets, simple analysis needs, quick insights
- Data quality assessment
- Basic data cleaning
- Descriptive statistics
- 5–8 data visualizations
- Key findings summary
10–15 pg Report5–8 VisualizationsCleaned Excel FileSummary Statistics
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Standard
Analysis & Segmentation
$1,000 – $2,000
⏱ 2–3 weeks
Ideal for: Customer segmentation, market analysis, program evaluation
- Comprehensive data cleaning & preparation
- Exploratory data analysis
- Cross-tabulation & correlation analysis
- Cluster/segmentation analysis
- Segment profiling & naming
- Insights & recommendations
20–30 pg Report10–15 VisualizationsSegmentation FrameworkExcel Workbook45-min Presentation
Premium
Complex Statistical Analysis
$2,500 – $5,000
⏱ 3–5 weeks
Ideal for: Large datasets, advanced modeling, predictive analytics
- Multi-dataset integration & complex cleaning
- Regression modeling (linear, logistic)
- Factor & cluster analysis with validation
- Predictive & time series modeling
- Sensitivity analysis & methodology docs
- 30-day email support
35–50 pg Technical ReportInteractive DashboardSPSS/R/Python ScriptsExecutive PowerPoint90-min Q&A2 Revision Rounds
Service 06
Conjoint Analysis
Advanced preference modeling to optimize product features, pricing, and packaging decisions.
Design Only
Conjoint Study Design
$500 – $1,000
⏱ 1 week
Ideal for: Organizations conducting conjoint analysis in-house
- Study design consultation
- Attribute & level selection
- Experimental design recommendations
- Survey structure guidance
- Analysis planning
Study Design DocAttribute/Level FrameworkSurvey SpecificationAnalysis PlanBest Practices Guide
Full Study
Complete
Full Conjoint Analysis
$3,000 – $6,000
⏱ 4–6 weeks
Ideal for: Product development, pricing optimization, feature prioritization
- Complete study design (CBC, adaptive, etc.)
- Survey programming & testing
- Hierarchical Bayes estimation
- Part-worth utilities & preference share simulation
- Market segmentation & price sensitivity analysis
- Interactive what-if scenario simulator
- 60-day email support
30–40 pg ReportExcel Preference SimulatorScenario SimulationsSegment-Level AnalysisPowerPoint (20+ slides)90-min PresentationSimulator Training